Digital Marketer in a Major Food Processing Company

PTK Consulting Limited – Our client, a major player in the Food processing industry is recruiting to fill the position below:

 

 

Job Title: Digital Marketer

Location: Lagos
Employment Type: Full-time

Job Description

  • Design digital media campaigns according to business goals.
  • Coordinate and manage the creation of all digital content such as website, blogs, info graphics, videos, etc.
  • Establisha reputable online and work to improve brand presence.
  • Maintain and manage all social media channels.
  • Liaise with Marketing, Sales, and Product development teams.
  • Suggest and implement direct marketing methods.
  • Suggest strategies and methods for improvement.
  • Regularly track and get insights into competitors’ strategies.
  • Stay up-to-date with digital media technologies and the latest trends in social media.
  • Implementing a social media strategy that will align with the brand’s business goals.
  • Actively manage and promote the company’s website as well as updating company’s website content when needed.
  • Submitting of works to editors for inputs and approvals.
  • Conducting keyword research using various tools and using search engine optimization (SEO) guidelines to increase web traffic.
  • Collaborate with other departments to create innovative content ideas.
  • Create content marketing campaigns to drive leads and subscribers on all social media platforms.
  • Communicating and engaging with social media followers and responding to their queries on time.
  • Analyzes social media analytical tools to understand consumer impression and make recommendations for new strategies.
  • Interact with the various teams and departments, to help build impactful social media plans that benefit all facets of the business.
  • Pitch social-media story ideas to keep followers apprised of new developments with company’s products and events within the business.
  • Research audience preferences and discover current social media trends.
  • Oversee and manage all social media accounts and pages.
  • Develop a creative social media content calendar on a monthly or quarterly basis.
  • Find creative ways to maximize content across platforms and media types.
  • Reports social media performance through analytics weekly, monthly and often per campaign analytics.
  • Writing of marketing copy to promote the company’s products/services.
  • Regularly produce various content types, including email, social media posts, and blogs for the company.

 

 

How to Apply
Interested and qualified candidates should send their updated resume to: [email protected] using “Digital Marketer – Lagos” as the subject of the mail.

 

Application Deadline 21st June, 2021.

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